Gucci Goes to Tokyo


Using Tokyo as the backdrop for this latest effort, Alessandro Michele continues to collaborate with Glen Luchford for the GUCCI Fall 2016 campaign. The bright lights and chaotic cityscapes of the Japanese capital are fit, if not perfect, for the latest campaign of the fashion house and the aesthetics that Michele has been pushing for over the last few seasons.

The overall look of the campaign is as if stills had been taken from a film, complete with subtitles.

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Source: Highsnobiety